Problem 01 · Attention · Nov 2024
Telegram tap-to-earn game
A Telegram game with 30,990 players, and 25,231 of them still active.
Results
- participants
- 30,990
- active users
- 25,231
- still active
- 81%
The problem
The client needed to grow a crypto community and keep it engaged. One-off sign-ups don’t build a community; people need a reason to come back every day.
What we built
A story-driven Telegram mini-app. Players became bees rebuilding hives, with levels, progress bars, daily tasks, a tap game and friend invites that grow their colony.
How it worked
Why it worked
Clear tutorials made the reward system easy to follow. Task history and progress tracking kept people playing over time.
Facing the same problem?
Tell us what you’re launching. We’ll show you what we’d build.
Problem 01 · Attention
Related work
CLEAR Men · Myanmar · 2022
Fearless Cup 2022
During the World Cup, young men headed a virtual ball with their forehead, then kept coming back to call the winner.
- participants
- 4,778
- active users
- 1,662
E-Lan · Myanmar · 2023
Team Shaw vs Team Sayy
Two teams competed to help mum with the chores on Mother’s Day, one framed photo at a time.
- photos created
- 650+
- photos downloaded
- 520+
Over two weeks
Rexona · Myanmar
Unstoppable with Rexona
An AI model that watches your dance, compares it to the routine and gives you a score.
Built and ready. The brand chose not to launch.
